Your mission
We are seeking a motivated and detail-oriented CRM Executive to join our team. In this role, you will support the implementation, maintenance, and optimisation of our CRM (Customer Relationship Management) system. Your main goal will be to help manage customer data, enhance customer engagement strategies, and assist in executing CRM campaigns. This position is ideal for individuals looking to grow their career in CRM, marketing, and data-driven customer experience management.
You can easily work remotely with us - but we would of course also be happy if you started at our Berlin office!
- CRM Maintenance and Administration:
- You assist in the day-to-day management and maintenance of the CRM platform
- You ensure data integrity by regularly updating and cleaning customer data
- You will troubleshoot any CRM-related issues and work with the technical team to resolve them
- You support the creation and execution of email marketing campaigns
- Customer Segmentation & Engagement:
- You assist in segmenting customer data for personalised communication
- You will help develop and refine customer personas for targeted marketing efforts
- You will help develop strategies for improving customer loyalty, engagement, and lifetime value
- You support the personalisation of the customer journey through targeted communications and offers
- Data Analysis and Reporting:
- You will analyse customer behaviour, preferences, and engagement patterns
- You can generate insights from CRM data to help improve customer satisfaction and retention
- You will produce regular reports on customer segments, sales trends, and campaign effectiveness
- You will monitor campaign performance, generate reports, and provide insights to improve future campaigns
- Cross-functional Collaboration:
- You can collaborate with the sales, customer service, and marketing teams to ensure alignment on CRM strategies
- You assist in integrating CRM data with other business systems such as eCommerce platforms or marketing automation tools
- CRM Optimisation:
- You like to stay updated on the latest CRM tools and best practices to recommend improvements
- You can help identify opportunities to automate workflows within the CRM system